The Road Home was developed for eBay Motors as a Veteran’s Day promotion to celebrate our troops and help raise awareness of eBay’s online auto sales service.
Developed in partnership with West Coast Customs, The Road Home featured a series of short documentaries which told the stories of four recently returned veterans and the one-of-a-kind vehicles we built for them.
In addition to the documentaries, The Road Home helped to raise over $200,000 for veterans thanks to a socially driven donation drive and was featured as a full length episode of West Coast Customs which aired on Fox Sports.