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admin — Wed, 29 Jul 2009 07:03:23 +0000

Sony Playstation – Buzz! Game Franchise Website

An expandable website designed to house existing and future additions of the game franchise. Building off the social aspect of the games, a living neighborhood houses the ever-growing series and showcases the community spirit of the games.

The neighborhood and all houses within are all hand built scale models with actors shot on green screen; which were then superimposed onto the various sets.

Click here to visit the site.

Force10 Networks – Website Redesign

Original Site

Updated Redesign

Looking for complete revision of their company site, Force10 wanted a modern look and feel while eliminating much of the information overkill for their products. The site was restructured to consolidate the content and lead with focus more on product benefits than just the products themselves.

Part of the push was to humanize Force10, which included the incorporation of more lifestyle photography and a focus on case studies and testimonials.

Click here to visit the site.

Yahoo! Travel – Trip Planner Blog

To promote their new TripPlanner feature, Yahoo asked for a series of travel blogs to show new users how the product worked. Unfortunately they didn’t have the budget to send a blogger all over the US, so instead had their travel stories written by someone who had never been to any of the places they wanted to feature.

Click the links to read the blogs.
Florida Family Travel • Southwestern National Parks • Northeastern Road Trip • Caribbean Ocean Getaway

Yahoo! Banners and Email

Yahoo! Access – Email campaign educating new users on the Yahoo! features available to them.
Welcome • Online Protection • Personalization • Search • Entertainment

Yahoo! Food – Interactive banners announcing the launch of Yahoo!’s new food and recipe site.
Dining Out • Ham vs. Turkey • Meal Planner

Yahoo! Messenger – In an effort to reposition Messenger as the social hub for today’s younger users, pop culture photographer The Cobrasnake was brought in for a lifestyle shoot to give new life to a classic application.
Available • Busy At Work • Focused • Invisible

Yahoo! Music – Animated banner promoting Yahoo!’s coverage of the VMAs.
VMA

Yahoo! OMG – A campaign to promote the launch of Yahoo!s celeb gossip site OMG, consisting of RSS fed banners delivering live content from the site, an awareness email.
RSS Banner • Email

Norton / Symantec Banners

Norton Consumer Banners – Animated banners promoting Symantec’s consumer produce, Norton Internet Security. Music • Shopping • Gaming • Sports • Norton Performance Challenge

Symantec Enterprise Banners – Animated banners promoting Symantec’s enterprise and sales channel solutions.
Super Balls • Vacancy • Gophers • Gamble

offline

admin — Wed, 29 Jul 2009 07:02:43 +0000

Norton Internet Security / Symantec

Norton Internet Security Snaptell Ad -
Promotion for Norton where the reader could photograph the ad with their mobile and MMS it to Symantec for a free issue of PopSci.

Symantec Enterprise Ad -
Print ad for one of the many business solutions offered by Symantec.

Autodesk

Series of branding ads for Autodesk.

Union Bank of California

Series of branding ads for Union Bank of California.

Yahoo! Music

Music Award Print Ad / Livesets Fillmore Poster and Button Set -
To honor their most popular artists on Yahoo! Music, a campaign was developed around a custom trophy which is given to the industry’s top performers. A later extension of the Award campaign was Livesets, a live concert series which was also webcast on the Yahoo! Music Network.

The campaign performed so well it was later featured in Billboard Magazine’s feature on the digital music industry.

Yahoo! OMG

Series of wild postings which were showcased at the 2007 MTV Beach House in Malibu for the launch of Yahoo!’s gossip site OMG.

audio/video

admin — Wed, 29 Jul 2009 07:00:39 +0000

Sony Playstation – Buzz! The Hollywood Quiz

A series of movie-themed promotional spots to promote the next installment of the Buzz! trivia game franchise.

Norton Internet Security – Speed Read Challenge

Promoting the launch of Norton Internet Security 2009, these speed reading games made use of TiVo’s pause and playback functionality, allowing viewers to play with the word per minute speed to catch all of the messaging.
The promotion did so well, Norton asked to have the spot rewritten to run as a :30 TV ad.

Autodesk – Creative Spark

Visual presentation manifesto developed Autodesk explaining the concept of the “creative spark”.

Yahoo! – Messenger with Voice
Click to play
Radio spot advertising Messenger’s PC to PC calling feature and Travel contest.